Why communication matters?
To quote former Chrysler CEO Lee Iacocca, “You can have brilliant ideas, but if you can’t get them across, your ideas won’t get you anywhere.” All of us are communicating constantly, to our friends and families, to our colleagues, to anyone we meet actually. That makes it all the more stunning that the power of communication is so often underestimated in a business context. Through working with IT teams, we have found that a solid communication strategy will take away fear, resistance and uncertainty. Good communication can create an engaging climate where people actually feel empowered to adopt a change.
Last year, we assisted EDF Luminus CIO Peter Billiau when he reorganized his IT team and completely changed the way of collaborating with the business. Honestly, Peter Billiau is one of the most courageous CIOs we have ever met, and the challenges he faced were daunting:
- The IT staff were weary having undergone too many reshuffles in the past
- The NPS (Net Promoter Score) was going south at breakneck speed
- The business was highly critical of whatever the IT department delivered.
In his ‘Butterfly’ program, to turn things around, Peter decided to change the organization of his IT department to get a more logical division of tasks between teams while, at the same time, ensuring the separate teams collaborated better and more. Parallel to this, he instigated a spirit of co-creation between business and IT, in order to focus only on these projects that really delivered business value. The basic idea behind this strategy? Working on less projects means a faster time-to-market, more focus and higher quality.