Sales & marketing

We are customer obsessed at the core and on a constant quest for value. We deliver end-to-end services for the digital era so that your customer can connect.

Solutions for sales & marketing

Accelerate Transform

Trigger continuous innovation in your companies culture and deliver tangible success through light-weight experiments.

Customer Moments

Getting to know your customer better is a prerequisite for every successful digital transformation. Find out how customer moments contribute to creating effortless experiences.

Omnichannel experience

Everyone talks about the omnichannel experience, but what is it exactly. And should your company or your customers even care?

Strategy and Insights

We are customer obsessed at the core and on a constant quest for value. We deliver end-to-end services for the digital era so that your customer can connect.

Netafim builds loyalty-driven customer relationships based on Effortless Experiences

Wienerberger accelerates its digital transformation to engage its customers

How Barco and Qualtrics enable bright outcomes through ‘experience management’

Fabory hooks webshop customers with advanced assortment management

JLL gets closer to its customers thanks to a ‘glocalized’ version of Dynamics CRM

we commit
by aligning interactions design, event-based communication and customer data, businesses can innovate and focus on exactly the right moments in the customer journey and deliver an effortless experience

Meeting customers’ expectation in the digital age

Customers are increasingly empowered, and their expectations are continuously rising. More than ever, offering a unique and consistent user experience across multiple channels is paramount to building valuable customer relationships. Only truly customer-obsessed businesses stand a chance in an increasingly customer-centric world.

Why predictive planning is essential in the new normal

The pandemic has changed the rules of the game: how businesses run, how their data and analytics work, and how to identify and react to new risks. Identification of data that is considered reliable for setting and adjusting plans is more important than ever. Certain business outcomes can no longer be predicted or applied with older forecasting methods which puts pressure on businesses to quickly adopt a more agile, data-driven approach.

Vision of the manufacturing future: how VR is set to transform the factory and the warehouse

While the concept of Virtual Reality (VR) has been prominently featured in fictional media over the years as a device for the future, it has struggled to make headway as a mainstream technology in the real world. However, the time has now come for VR to lead the next big step in computing.

The new CFO office: 4 steps to transformation

As a CFO, you are busier than ever this year, assessing your organization’s liquidity, optimizing cash reserves and developing what-if scenarios to weather the impacts of the coronavirus crisis. Yet, what about the future after this crisis? Will your role and that of your team be different? We asked Kristof Stouthuysen, professor of management accounting at Vlerick Business School, during his talk at our recent Inspiration Fair in Belgium of which you can download the recording here. Spoiler alert: finance will be more fun!

Effortless experience in practice: the architecture behind great customer interactions

Remove friction to boost success, for customers as well as employees: that’s the core of ‘effortless experience’. But what does that mean for your enterprise architecture and software infrastructure? Which tools should you use, and how should they interact? How can data move through the organization in a way that empowers employees and delights customers? Software architect Wim Meerschman sketches out an elegant and powerful solution.